As a coach, I’ve been trained in The Process. When I was getting my certification, I worked with 12 clients under the same format: 12 weekly 45-min sessions. I built the foundation of my business around that, modifying it slightly to include group coaching as well as a week off after every 3rd session. I felt the breathing room was beneficial for the client, as they can get a taste of how it would be like when we stopped working together and we could address those challenges while we were still within the 12 sessions.
I don’t remember when I offered the Singular Sensation package – 1 60-min session followed by a 45-min session within 2 months – but it took some kicking and screaming on my end, I remember that. While I knew that there were people who could benefit from a one-off session – those that had a more cut-and-dry challenge/goal and didn’t need 3-4 months of clarity and support – I couldn’t leave it at that. The 45-min follow-up had to happen because, well, I’m a life coach – and life coaches believe in experimenting, fixing what’s broken, and building on what works. How could we know what the outcome of the homework was unless we actually followed up on it? I sometimes still wanna say, “So that’s it?!” to my Singular Sensation clients at the end of our follow-up session, but I know they walk away enthused, optimistic, clear-headed, decisive and action-oriented. I actually admit I was surprised it “worked”.
My colleagues are proving this, too. Alexandra Franzen‘s one and only single, solitary service? A full-day, $1500 Velocity session where she writes 8-to-10 copywriting pieces for your biz. “How’d you like to catapult through a month’s worth of minty-fresh copywriting, promotional brainstorming, service re-packaging & digital story-shaping … in a single, voltaic day?”, the page starts. While it seems to good to be true, I know she can double her prices and still be on a 6 month waitlist (that’s right, baby – October’s the next open spot) because she not only delivers in spades, but she creates such goodness that she has her clients crying, taking their tops off and proposing to her (although not all at the same time, but it’s still early).
Hot Brand Action is a class that promised that you could find your brand – copy, colors, fonts, stories, styles, the whole shebang – in 4 short weeks. While I love me some Shenee Howard, I couldn’t say that I wasn’t skeptical. That’s something that needs time! And question-living! And knowing how to write and design already! And then I saw the before-and-after of my former client Abbie’s new About Me page, and I fell over. The story, the tone, the personal tie-in to why it makes her an amazeballs dog trainer…well, it improved because Abbie was a part of Hot Brand Action. Shenee knows wussup, is also delivering in spades, and is allowing you to create your whole damn brand in just a month.
Being Alexandra’s first coach and seeing her big fat successes, along with seeing Abbie’s bio go from Blah to Rah made me ponder The Process and wonder if it was, well, bullhonkey. Could I still be true to my client’s journey and not spend 12 sessions with them? Could The Process not exist if the results were, over all others, Quick (yet stellar)? The true life coach I am, I set out to experiment it, looking for guinea pigs to spend 3 hours of a 6-hr time block coaching with me. I saw it as giving a personal workshop…we’d coach until there was obvious “homework”, and then we’d get off the call for the client to do said homework, and then she’d ping when the homework was done & we’d get back on and coach…rinse and repeat for our 6 hour block. I wasn’t sure how it was gonna work, but I did know (a) that it would probably still be beneficial for the client and (b) that we’d have that damn 45-min session within 2 months, because I am not ready to let go of that follow-up/check-in, thankyouverymuch. There’s something to knowing you’re gonna remain accountable that keeps you moving forward. I’ve coached too many people to not truly believe it.
This winter, I coached 2 “guinea pigs” for an Extensive Intensive, as described above. It was exhilarating. It was exhausting. It was fun. It led to multiple lightbulb moments and right-then-and-there action and immediate organization/system implementations and, well, this post. To say It Worked was an understatement, but still…The Process is still in tact no matter what. I learned that the way I coach – the questions I ask, the goals we set, the homework we assign – is true whether I’m working with someone for 45 minutes or five hours. There’s always forward movement to be had and clarity to be uncovered and discovery to be gained when the client is ready to make that commitment, safeguard that time, and Do The Work.
I’m not about to get rid of my Growin’ Up Goods and Operations!, two of the ways I work with people in the longer-term. I still think it would be tough to work with some who have Bigger Questions – like What Do I Wanna Be When I Grow Up? – to find those answers without living in those questions, and having time between days (not minutes) to research and explore and do for themselves. But I’m now a believer that you can get A+, crystal-clear, over-the-moon results on a challenge you’re facing if you hook up with the right person or program that can help.
Yup. Thanks to my surgery being pushed back, I got 10 one-on-one coaching spots for May. Want one?