Procrastinating. One of the human animal’s greatest pastimes.
When there are big, pressing obstacles ahead of us that also carry a substantial amount of importance (like your career, for example) it can be easy to get bogged down doing fake things that are disguised as progress. In reality, they’re just black holes made out of procrastination and confusion there to suck you in and keep your from making real moves towards your dream gig.
When considering a career change to become an entrepreneur, there are MANY black holes out there dressed up like fancy answers and solutions tricking you into thinking wealth, happiness, and an early retirement plan are right around the corner. I’m going to try to help you identify them now so you don’t waste any more time, money, or energy on things that WON’T help you discover your dream business.
Here’s why everything you’ve been doing to crack your biz open is actually wrong.
Take a deep breath, and let this shizz go.
Taking Myers-Briggs tests or searching personality/strength quizzes online:
I get it. The internet is full of promises. Shiny titles like “Take This Quiz & We’ll Show You Your Dream Job!” are attractive, and wouldn’t it be nice if that’s how things worked?
A good rule of thumb is to never trust a robot to do your soul’s job, like deciding what is a meaningful way to make a living. This kind of formulaic approach to something as important as *what you want to do with your life* is a shallow pond to swim in, and your business should be a deep, delicious ocean of possibility.
Plus, if a quiz did spit out some sort of specific job answer, would you believe it? Would you set aside the time, resources, energy, and finances to follow it? Would you tell your friends, “Hey guys, I’m quitting my day job to pursue a career this quiz told me I’d be good at?” Probably not, because an internet algorithm is not your gut, heart, brain or dream.
Asking your loved ones to weigh in:
Trust me, I know they mean well. People who are close to you will certainly want what’s best for you, which also means they are biased. Sigh.
They can’t help it. Your loved ones are going to subconsciously (or maybe even very intentionally) steer you towards what feels safe and comfortable in their minds. They’re also limited by their own lens of what they think you’re good at, and don’t have the true capacity to know what you want to do or see your dream business in their mind’s eye like you can.
This might mean the conversations you have with them feel productive, but when you walk away you’re actually more confused and unclear on what you wanted to do than before. It can also lead to cyclical conversations and thought patterns, too, which are the enemy of forward movement and action.
The truth is, your people can’t actually know what your personal risk/reward bar is. They can’t know what gives you energy and motivates you to do better on an internal level. They can’t imagine a dream job that encompasses all of your passions, even the ones that seem like they don’t go together, better than you can. Really, honestly, seriously… only you can know those things. Which leads me to…
Trying to pick just one thing to do:
Life is big and long and rich and winding – why put yourself into one lane, or box, or other small thing that doesn’t sound very nice? When you’re multipassionate, you need multiple things to fill you up. This means picking an umbrella business.
An umbrella business is both niche, yet broad. It is streamlined and purposeful on the outside (like an umbrella!) but gives you space to be expansive on the inside. I also call this an “And” business. It’s a way of combining your multipassions rather than having to pick “this OR that.”
Let’s use me as an example. I describe myself and role as The When I Grow Up Coach like this: “I’m a business coach for creative women who want to discover, launch and/or build their dream business.”
To the outside world, my business is focused and streamlined as a business coach. However, behind the curtain, I have a chance to stretch my multipassionate self into other areas like writing, public speaking, brainstorming, marketing, and creative thinking. My overall umbrella business — helping creative women believe they can make a grown up living with a business that they love — allows my biz to be expansive without making me look flaky or feel scattered..
Telling yourself too many other people are already doing what you (might) want to do:
Look – if there are other people out there successfully offering what you want to offer — so successfully in fact, you feel there won’t be any clients left over for you — then that means there’s a need/want for it.
Also, here’s a little secret business coach nugget of wisdom: only you can offer your products or services the way you do/make them. That’s what makes you special!, different!, stand out!, and attract the clients that are right for YOU and avoid the clients that are right for someone else.
I can help you uncover what makes your multi-passionate self shine, and then harness those amazeballs qualities into a business that makes money. (Seriously. It’s, like, my whole thing.)
Tomorrow, the early bird special closes for my Discover Your Dream Business program and I don’t want you to miss out.
Together, we can break these negative habits that are getting in the way of finding your actual dream business, and get you on the productivity train headed straight for biz-bliss.
Click here to stop the cycle. No more tests. No more winding conversations. No more guessing games.