Um, do you know that I’ve coached hundreds of women since I started offering dream career guidance in 2008? And that these women are freakin’ rock stars, leaving soul-sucking jobs and traveling the world and launching creative, grown-up businesses and simply doing work that fits their lifestyle goals? Well ya do now – and you’ll hear their stories firsthand in my Client Case Studies series! Jennifer Crowe has been killing it lately. Just 6 months after re-launching her jewelry biz into a jewelry-and-art biz – and running a successful pop-up shop during the holidays – she and her husband are now full-time artists getting ready to live across the US in an RV. Whoa! And to think – it all started with It’s Business Time (which is now open for no-obligation applications)!
Why did you decide to enroll in It’s Business Time?
I had been struggling to feel personally connected to my business for the past year and felt it needed an overhaul. Having worked with Tiffany and Erin before, I knew I’d get a healthy dose of clear tough questions that would help me get to the heart of how to get where I wanted and a flawless easy to navigate design process. I was familiar with Michelle’s work thru her podcast and blog and felt she would would really make sure I got to the right “what and why” of my biz.
What were you doing work-wise when we started the program?
I was working part time in a boutique and selling my jewelry on Etsy and thru a couple local boutiques.
What was your biggest takeaway from our work together?
That I don’t have to follow any pre-determined path. I can make my business work for me as well as my customers. My creativity doesn’t just have to fit into one box and I can be free to express it in multiple ways, which my customers are loving. I can also have multiple revenue streams, but I don’t have to run them all at the same time, I can focus of different avenues of income at different times of the year with proper planning.
What would you tell someone now that was in your shoes when we first started working together? What’s your best “tip” to allow them to make a grown-up living doing what they love?
Prepare to dive deep. You will get to explore all your options if you open yourself to the possibilities. Michelle and Tiffany will help you sort thru everything so you don’t feel too much overwhelm in the process. If you work the program, you will be so proud of what you walk away with at the end. You will feel secure in your next steps to build your business. Extra Bonus, You’ll start to hear Michelle and Tiffany in your head when you start to overthink or question yourself long after the program is over. Tip – Swim in the glorious possibilities for your business, take small step after small step, but be clear about your numbers and revenue goals right from the start.
What’s on the horizon for your business?
I just wrapped up running a six week Holiday Artisan Pop-Up Gallery, got another new store to carry my work and next week I’ll start setting up a rented gallery space within a permanent local marketplace. I’m also working on completely redesigning my jewelry line to better fit my artistic vision. I will soon be running my biz, painting and and making jewelry, from our new home on wheels. My husband and I will be full time artists living and working from our new RV as we travel around the western United States.